Privacy policy
Love Your Brands is a one person team in Australia. This page explains what the site collects, what it doesn't, and who else gets to see it. It's written to be read, not to cover anyone in legal fog.
Newsletter / email signup
We will never share or sell your email address to anyone else. Your address is stored securely on a Squarespace server and will only ever be used to send LYB newsletters or occasional invites to LYB special events.
Polls
When you answer a poll we store your answers, the time you submitted them, and how long you took to answer. We do not store your name, your email address or your IP address, and we have no way of working out who you are from a poll response.
Your own browser remembers which polls you've answered, so we don't ask you twice and so we can show you the results again when you come back. That information stays on your device and we never see it.
We use Cloudflare Turnstile to check that poll answers come from people rather than scripts. It runs in the background and usually asks you to do nothing. Cloudflare handles that check and sets no advertising cookies through it.
Poll results are published as totals and percentages only — never as individual answers.
What we do with the poll numbers
The point of the polls is to find out what Australians actually think of what's on the shelves, and we intend to report that — publicly on the site, and to the brands, retailers and media who want to know.
What goes out is always totals: how many people answered, what share chose what, broken down by things like state, store type and age group. Individual answers never leave this site. There is nothing in a poll response that could identify you, because we never collected it.
Some of that reporting is commercial — a brand may pay us for a detailed readout of how a product performed. They are buying the numbers you and everyone else gave us. They are not buying your identity, which we don't have, and they are not buying a favourable result. Our editorial policy sets out what we will and won't sell.
Comments
If you leave a comment we keep the comment itself, the name you type, and an email address or website address if you choose to add one. You don't need to give an email address. Your comment and the name you used are public; an email address is not published.
Comments run on Squarespace, which hosts this site. As part of operating the service Squarespace may keep technical records of its own, including IP addresses, under its own privacy terms.
Don't put anything in a comment you wouldn't want public — that includes your own phone number or address, and anyone else's.
Advertising, analytics and measurement
We advertise this site on Facebook, Instagram and Pinterest, and we use code from those companies to tell whether the advertising is working.
The Meta pixel and the Pinterest tag load on our pages. They record that a browser visited a page and whether it did something we're measuring — answering a poll, for instance. They set cookies and send that information to Meta and to Pinterest, who match it against their own accounts. We never send them your name or your email address, because we don't have them.
What this lets us do is see how many people who saw an ad went on to use the site, and show ads to people who have been here before. What it lets Meta and Pinterest do is governed by their privacy policies rather than ours, and it includes using the information for their own purposes.
We also use Google Analytics to understand how people find the site and which reviews get read. It sets cookies and sends Google a record of the pages a browser visited. Google Analytics uses your IP address to work out roughly where you are and then discards it — the address itself isn't kept in our reporting, and nothing we see there names you.
We don't use Google Analytics to build advertising audiences. What we look at are counts and averages across everyone, not individual trails.
Squarespace also keeps its own analytics about page visits as part of running the site.
Cookies
Four kinds of thing get stored in your browser here: Squarespace's own cookies that make the site work, the advertising cookies described above, Google Analytics cookies, and a note of which polls you've answered. You can refuse the advertising and analytics cookies when you first arrive. Refusing them doesn't stop you using anything on the site, including the polls.
Where your information goes
The poll database runs on Cloudflare's network. Comments and hosting analytics are held by Squarespace. The advertising code sends information to Meta and to Pinterest, and the analytics code sends it to Google. All of these are overseas companies, so information may be handled outside Australia — mainly in the United States and the European Union.
Your choices
Refuse advertising cookies in the banner, or clear them in your browser settings whenever you like.
Turn off personalised advertising in your Facebook, Instagram or Pinterest account settings. That controls far more than this site.
Install Google's own Analytics opt-out add-on if you'd rather not be counted at all. It works on every site using Google Analytics, not just this one.
Use your browser's tracking protection. Safari and Firefox block much of this by default.
How long we keep things
Poll answers are kept indefinitely, because the value of them is comparing this year with last year. They contain nothing that identifies you. Comments stay up unless they're removed under the comment policy, or you ask us to take yours down.
Getting something removed
Email hello@loveyourbrands.com.au and we'll take your comment down. Tell us roughly when and where you posted it so we can find it.
If you're in the EU or the UK
This site is written for an Australian audience and we don't aim our advertising outside Australia. If you're reading from the EU or the UK and you'd rather we didn't hold a comment you left, email us and we'll delete it. We can't delete a poll answer, because we have no way of telling which one was yours.
Contact
Last updated November 2026.